Moby : Destroyed Microsite

Moby's new album revealed

Published On
May 10, 2011

Editor's Pick

Moby has launched a microsite which gives fans exclusive access to his forthcoming new album/ photography project Destroyed, which is released on May 17th.

The album was written at 2am in various cities while Moby was touring. Plotting Moby's route across the globe, the microsite uses audio platform SoundCloud's creating and sharing capabilities to play-out the entire album, while tracking Moby's photography from the places where the album was composed. Fans are also encouraged to connect directly, adding their own images taken at 2am to the map using iPhone app Instagram.

Credits

Date
May 10, 2011
Brand:
Moby
Client:
Moby
Audio Producer:
SoundCloud
Photography:
InstaGram

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Project Type