NBA : Disappearing Act

Poof!

Published On
Jan 08, 2013

Editor's Pick

Magic Johnson and Steve Nash's hangout is magically interrupted by Chris Paul in this well-produced commercial for NBA Big, out of Goodby, Silverstein & Partners and directed by Spike Lee. Johnson watched CP3's otherworldly moves on the court when, in the middle of a pass, he drops in to say "hey" to him and Nash -- and maybe grab a snack too.

Credits

Date
Jan 09, 2013
Brand :
NBA
Client :
NBA
Agency :
Goodby Silverstein & Partners
Creative Director :
Nick Klinkert
Creative Director :
Adam Reeves
Creative Director :
Marty Senn
Copywriter :
Justin Pedone
Art Director :
Dustin Blouse
Producer :
Benton Roman
Executive Producer :
Tod Puckett
Director, Broadcast Production :
Cindy Fluitt
Production Company :
Pony Show Entertainment
Director :
Spike Lee
Executive Producer :
Jeffrey Frankel
Line Producer :
Fern Martin
Director, Photography :
Jess Hall
Production Design :
Sarah Frank
Editorial :
Final Cut
Visual Effects :
MPC
Mix :
Lime
Sound Design :
Stimmung
Editor :
Stephen Berger

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Project Type