Drink these Miller Lite tree ornaments

'Beernaments' are exactly what they sound like

Published On
Dec 13, 2021

Editor's Pick

Do you love decorating for the holidays? Do you love drinking beer? Do both at once! Miller Lite partnered with agencies DDB and Alma to launch the brand’s first drinkable tree ornament, “Beernaments.” Your tree isn’t the only thing getting lit this year!

“Beernaments” are exactly what they sound like—an ornament that you can drink beer out of. For sale through timed drops on the campaign’s website, “Beernaments” come in packs of six, white globes that sport a festive version of the Miller Lite logo. The ornaments open so that decorators can insert an eight ounce can of Miller Lite, drink it, and hang the ornament from the popped tab. 

Read: Fellow Molson Coors brand Coors Light also made an endearing Christmas ornament last year. 


"We know that people are looking forward to more intimate holiday celebrations this year, which means more Miller Time with close friends and loved ones," said Sofia Colucci, global VP of Miller family of brands, in a statement. "Our Beernaments are not only hilarious, but a great way to keep the holidays bright for beer lovers everywhere, from drinks to décor."

To launch the “Beernaments,” Miller Lite teamed with “Silicon Valley” actor Jimmy O. Yang. In a video posted to Yang’s Instagram, he explains the hard work of hanging a beer-filled ornament.

"Long time Miller Lite fan, first time professional holiday decorator, I'm very excited to help bring Beernaments to beer lovers, holiday enthusiasts and just generally joy to the world," said Yang in a statement. "I honestly had no idea what to get my friends this year, and these Beernaments are going to be the biggest hit during the holidays for my friends, family and fantasy football league. Who wouldn't want to drink beer out of an ornament?"

Jimmy O. Yang Beernaments