SodaStream has unveiled their soda-busting Super Bowl spot, which is very similar to the ad that CBS rejected for this year's game. It features soda bottles exploding all over the place, every time the SodaStream is being used. Except, the unaired ad, which the company released on YouTube, featured brand names like Coke and Pepsi, while this one doesn't. Reportedly, the content of the spot concerned CBS because it was a direct hit at two other Super Bowl sponsors and heavy network TV advertisers, Coke and Pepsi. Both commercials were done via a collaboration between Alex Bogusky and the creative team at Pale Dot Voyage.