EOS' musical ode to the mundane celebrates the simple things missing during the pandemic

The spot from Mischief @ No Fixed Address continues the partnership with the skin care brand

Published On
Apr 22, 2021

Editor's Pick

The everyday becomes exciting in the latest spot for skin care brand EOS, a musical ode to the mundane activities that have been missing during the pandemic: awkward dates, pap smears or trips to the dentist. The spot from Mischief @ No Fixed Address is directed by Danielle Levitt via M ss ng P eces.

“The smallest and most annoying obligations are cause for celebration,” Bianca Guimaraes, partner and executive creative director at Mischief said in a statement. “All the things we didn't want to do in a pre-pandemic world suddenly feel like the outing of a lifetime. And EOS is making sure we're prepared for all of them. This renewed excitement won't last very long, I'm sure—so let's shave our legs for an outing to the USPS while it still feels exotic.”

The spot follows Mischief’s last campaign for EOS, starring TikTok creator Carly Joy and an expletive filled tutorial for a “smooth-ass hooha.”

“We’re so excited to continue to propel this beloved brand to the forefront of culture with the help of the millions of incredible people we serve. And Mischief is the perfect partner for that,” EOS chief marketing officer Soyoung Kang said in a statement. “They are inspiring and embolden us creatively, and their speed and agility are phenomenal. We can’t wait to see the mischief we cause together.”


Apr 22, 2021
Client :
Agency :
Chief Marketing Officer Carley Caldas VP Brand Marketing and Media :
Soyoung Kang
Senior Brand Manager :
Sierra Dennis
Co-Founder and CCO :
Greg Hahn
Executive Creative Director :
Bianca Guimaraes
Executive Creative Director :
Kevin Mulroy
Associate Creative Director :
Anand Iyer
Associate Creative Director :
Domenique Raso
President :
Kerry McKibbin
Account Director :
Tyler Harris
Business Manager :
Leila Chee
Head of Strategy :
Jeff McCrory
Senior Strategist :
Jimmy George
VP Content :
Will Dempster
Producer :
Sam Hall
Director of Development :
Oliver McAteer
Production Company :
m ss ng p eces
Director :
Danielle Levitt
Executive Producer :
Edward Grann
Supervising Producer :
Chris Dodds
Line Producer :
Francesco Rizzo
Offline Editorial :
Work Editorial
Editor :
Adam Witten
Producer :
Samara Kelly
Additional Editorial :
NFA Content
Editor :
Eric Smith
Transfer & Online :
Studio Feather
Executive Producer :
Sara Windrim
Senior Colorist :
Ana Escorse
Senior VFX & Online Artist :
Luke Bellissimo
Music :
Executive Producer and Co-Founder :
Rob Niederpruem
Creative Director and Co-Founder :
Jonathan Benedict
Sound Design & Mix :
TA2 Music
Executive Producer :
Dana Gadsden
Director :
Jeff Lurie

Need a credit fix? Contact the Creativity Editors