Visa Channels Amelia Earhart to Celebrate Olympic Debut of Women's Ski-Jumping
Athlete Sarah Hendrickson Stars in Moving New Spot Via BBDO N.Y.
Published On
Jan 13, 2014
Editor's Pick
The 2014 Winter Olympics in Sochi will see the debut of Women's Ski Jumping. To mark the occasion, BBDO New York debuts this majestic spot starring ski jumper Sarah Hendrickson. The contemplative film, directed by Michael Spiccia of Arts & Sciences, quietly captures Ms. Hendrickson's reflective moments as she prepares to make, presumably, her first leap in the game. To heighten the emotional intensity, a 1937 speech by Amelia Earhart about why the legendary aviator wants to fly serves as the audio backdrop.
Credits
- Date
- Jan 13, 2014
- Brand:
- Visa
- Client:
- Visa
- Agency:
- BBDO-New York
- Director:
- Michael Spiccia
- Worldwide Chief Creative Officer:
- David Lubars
- Chief Creative Officer:
- Greg Hahn
- Executive Creative Director:
- Toygar Bazarkaya
- Executive Creative Director:
- Don Schneider
- Senior Creative Director/Copywriter:
- Grant Smith
- Senior Creative Director/Art Director:
- Danilo Boer
- Group Executive Producer:
- Brian Mitchell
- Group Executive Producer:
- Amy Wertheimer
- Executive Producer:
- Angelo Ferrugia
- Associate Producer:
- Georgie Turner
- Production Company:
- Arts & Sciences
- Director:
- Michael Spiccia
- Director, Photography:
- Ross Emery
- Line Producer:
- Pat Harris
- Editor:
- Rich Orrick
- Editorial Company:
- Work Post
- Assistant Editor:
- Ellie McNaughton
- Color:
- The Mill
- Colorist:
- Seamus O'Kane
- Visual Effects:
- The Mill - New York
- Visual Effects Supervisor:
- Angus Kneale
- Executive Producer:
- Verity Grantham
- Senior Producer:
- Rachel Trillo
- Visual Effects Lead:
- Cory Brown
- Sound Design:
- Barking Owl
- Executive Producer:
- Kelly Bayett
- Audio Mix:
- Sound Lounge
- Audio Mixer:
- Tom Jucarone
- Producer:
- Ben Scandrett-Smith
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