Football or Football? Al Jazeera's beIN Launches TV Spot

TBWA/Chiat/Day Times Spot Perfectly

Published On
Feb 21, 2014

Editor's Pick

TBWA/Chiat/Day unveil a cute football ad for Al Jazeera sports channel beIN sports. It pays tribute to both forms of football, which despite its differences, elicits the same passion among fans. Timed as the NFL season wraps up and the La Liga, Ligue 1 and Serie A seasons heat up, the spot features a group of soccer fans who decide to unleash some DIY magic on a defunct American football field.

Credits

Date
Feb 21, 2014
Brand:
beIN Sports
Client:
beIN Sports
Agency:
TBWA/Chiat/Day
Executive Creative Director:
Matt Ian
Global Creative Director:
James Cheung
Senior Art Director:
Adalberto Santana
Senior Copywriter:
Yuri de Castro
Executive Producer:
Jason Souter
Production Company:
Variable
Director:
Jonathan Bregel
Executive Producer:
Tyler Ginter
Producer:
Alex Friedman
Director, Photography:
Sean Steigmeier
Art Director:
Danny Cistone
Edit/Visual Effects:
Kai Cuts
Editor:
Kai Yu
Music:
MassiveMusic
Executive Producer:
Keith Haluska
Creative Director:
Elijah B. Torn
Producer:
Courtney Jenkins

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Project Type