Ford Mobile Service is Convenient for Everyone—Even Vampires

New Halloween spot by VML brings benefits straight to the Haunted Castle

Published On
Oct 24, 2024
Ford truck parked outside of mansion at night

Description

Ford Mobile Service is the ultimate convenience for Ford Owners. It will come to you to take care of your vehicle. And it’s especially helpful if you can’t leave the house. So, with Halloween right around the corner, we had a little fun with someone who really can’t leave the house during the day, a vampire. The social video called “Castle” (created by VML) is running this month during Spooky Season on paid social, organic social, and dealer paid media.

 

“We know that work that is culturally and contextually relevant plays well in the social space. To connect more with our owners and customers during peak social moments throughout the year like Halloween, we created something that would stand out, make people smile and most importantly show the benefits of Ford Mobile Service. It’s a proven to a fun option for Dealers to add into their media mix.”

Credits

Date
Oct 24, 2024
Client :
Ford Motor Company
Agency :
VML
Chief Creative Officer North America :
Jason Xenopoulos
Executive Creative Director :
Susan Mersch
Art Director :
Sanja Dardagan
Art Director :
Matt Swanson
Writer :
Dan Weber
Writer :
Nate Strong
Agency Producer :
Jennifer Pearse
Executive Director Client Engagement :
Tom Downey
Director Account Manager :
Tony Volante
Senior Project Manager :
Nataly Condit
Production Company :
Local Boy
Director :
The Deka Brothers
Editorial/VFX :
Local Boy
Editorial/VFX :
The Deka Brothers
Color :
Patrick Sexton
Sound Design/ Music :
The Deka Brothers
Mix :
Blend Productions
Mix :
Jason Kuehn

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