Gary Busey Goes Nuts over Amazon Fire TV
Hilarious Ad out of Wongdoody Plays off Actor's Nutcase Reputation
Published On
Apr 02, 2014
Editor's Pick
Today, Amazon announced its entry in the video streaming device market, Amazon Fire TV, and to help get the word out, the marketer has tapped celebrity crazypants Gary Busey to star in this hilarious new spot, created out of Wongdoody and directed by Hungry Man's Hank Perlman.
In the ad, Mr. Busey plays off his nutcase reputation, talking to himself and "searching" for himself in the archive of Amazon films. It certainly helps that he has Amazon Fire, which allows for voice search and obliges the actor's screams.
Credits
- Date
- Apr 02, 2014
- Agency :
- WongDoody
- Executive Creative Director :
- Tracy Wong
- Creative Director :
- Matt McCain
- Senior Art Director :
- Mishy Cass
- Senior Copywriter :
- Mike Houston
- Senior Producer :
- Juliet Diamond
- Production Company :
- Hungry Man
- Director :
- Hank Perlman
- Executive Producer :
- Kevin Byrne
- Executive Producer/Director, Sales :
- Dan Duffy
- Executive Producer :
- Mino Jarjoura
- Executive Producer :
- Nancy Hacohen
- Producer :
- Caleb Dewart
- Production Supervisor :
- Cathy Chen
- Editorial Company :
- Lustre Communications
- Editor :
- Cameron Campbell
- Visual Effects Supervior :
- Sam Park
- Producer :
- Gena Felton
- Producer :
- Karri McGough
- Color :
- CO3
- Senior Producer :
- Matt Moran
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Industry
Project Type