Puma : Hard Chorus Love=Football UK

When Valentine's Day falls on game day.

Published On
Feb 08, 2010

Editor's Pick

Droga 5's HardChorus is on the Cannes Media Lions shortlist in the category Best Use of Social Media Marketing.

Droga5 and Puma help you send Valentine wishes to the one you love because they know where your heart will really be on February 14, as part of the Love=Football campaign. The site features a chorus of British blokes earnestly singing Savage Garden's cheesy love classic, as well as a group of Italian crooners belting out their own tune of amore.


Feb 09, 2010
Brand :
Client :
Chairperson :
David Droga
Executive Creative Director :
Ted Royer
Copywriter :
Erik Hogfeldt
Agency Producer :
Dana May
Director :
Ben Gregor
Producer :
Ben Mann
Production Manager :
Hannah May
Director, Photography :
John Lynch
Post House :
The Mill
Edit House :
The Whitehouse
Editor :
Alaster Jordan
Sound House :
Music :
Savage Garden "Truly Madly Deep"
Production Company :
Associate Creative Director, Digital :
Neil Heymann
Art Director :
Petter Hernmarck
Head of Integrated Production :
Sally-Ann Dale
Digital Producer :
Andrew Allen
Managing Director :
Tim Katz
Managing Director :
Matthew Brown
Music :
Matthew Brown
Music :
Red Rhythm
Digital Production Company :
Lolz, LLC
Technical Director :
Usman Farman
Digital Creative Director :
Mike Bodge
Agency :
Droga5-New York

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Project Type