BMW's Oversharing Grandma Is a Back-Back-Seat Driver

KBS+ Shows off Some of the BMW X5's Features With Help From an Audacious Granny

Published On
Mar 04, 2015

Editor's Pick

BMW North America teams up with creative shop KBS to show what can happen when you have a very candid granny riding in the third row of an X5 model.

Here a mom and dad find their plans for a peaceful long drive with grandma and the kids foiled when certain car features inspire Nana to share some slightly embellished tales of survival, a modest upbringing and passionate love affairs. Every time Dad interjects with a point of clarification, he finds himself on the receiving end of some pointed driving advice from an indignant back-back-seat driver.

Credits

Date
Mar 04, 2015
Brand:
BMW
Client:
BMW
Agency:
KBS&-Toronto
Chief Creative Officer:
Dan Kelleher
Chief Creative Officer:
Jonathan Mackler
Director:
David Shane
Co-Chief Creative Officer:
Dan Kelleher
Co-Chief Creative Officer:
Jonathan Mackler
Executive Creative Director:
Paul Renner
Creative Director:
Jack Slack
Creative Director:
Laurence Gega
Art Director:
Evan Ortolani
Copywriter:
Nick Marchese
Head of Production:
Jenny Read
Senior Producer:
Melissa Tifrere
Executive Director, Content Affairs:
Robin Oksenhendler
Brand Strategy:
Timothy Wilson-Brown
Production Company:
O Positive
Director:
David Shane
Director, Photography:
Sebastian Pfaffenbichler
Executive Producer:
Marc Grill
Producer:
Kate Sutherland
Editorial Company:
Mackenzie Cutler
Editor:
Dave Koza
Executive Producer:
Sasha Hirschfeld
Producer:
Esme Wright
Finishing/Visual Effects:
The Mill New York
Flame Artist:
Jimmy Boland
Flame Artist:
Nathan Kane
Executive Producer:
Melanie Wickham
Producer:
Jeremy Moore
Producer:
Alex Badr
Sound Design:
Machine Head
Sound Designer:
Stephen Dewey
Color and Lighting Lead:
The Mill - LA
Colorist:
Adam Scott
Audio Producer:
SonicUnion
Mixer:
Mike Marinelli

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Project Type