Heinz's Halloween social ad pays homage to ketchup's role in the festivities
BBH's spooky offering is simple but effective
Oct 31, 2019
A simple but effective ad from Heinz in the U.K. today pays homage to the role Heinz ketchup has played in the festivities over the years.
Referencing its longtime use as fake blood, the post simply features a couple of ketchup-dipped fries styled as fangs, and the label of the Heinz ketchup bottle with the words "Heinz makes it spookier."
It was created by BBH London and is running on Facebook and Instagram as well as press ads.