Heinz Releases 'Happy' Super Bowl Commercial
Cramer-Krasselt Features Lots of Banging in Big Game Work
Published On
Jan 30, 2014
Editor's Pick
Cramer-Krasselt is behind Heinz's second-ever Super Bowl spot. The commercial features people at weddings, at parties, and many other situations all contentedly banging away on the bottom of a bottle of Heinz ketchup, to the tune of "If You're Happy."
Most Popular
Credits
- Date
- Jan 30, 2014
- Brand :
- Heinz
- Client :
- Heinz
- Agency :
- Cramer-Krasselt
- Executive Creative Director :
- Derek Green
- Chief Creative Officer :
- Marshall Ross
- Senior Copywriter :
- Beth Kerin
- Copywriter :
- Kris Kennedy
- Assistant Editor :
- Lars Makie
- Post Producer :
- Laurie Adrianopoli (the Whitehouse)
- Post Producer :
- Andrew Sommerville (the Mill)
- Colorist :
- Luke Morrison
- Graphic Designer :
- Joe Lawrence
- Sound Design/Music/Vocal Arrangements :
- Nylon Studios
- Producer :
- Christina Tortorelli
- Director :
- Chris Woods
- Executive Producer :
- Michael Haldane
- Executive Producer :
- Scott McBurnie
- Campaign Manager :
- Reseda Westbrook
- Group Creative Director :
- Gary Doyle
- Senior Art Director :
- Brandon Ireland
- Art Director :
- Ewa Lonska
- Editor :
- Matthew Wood
- Visual Effects and Animation :
- The Mill
- Flame Artist :
- Melissa Graff
- Music Company :
- Nylon Studios
- Producer :
- Halle Petro
- Production Company :
- Recommended Media
- Executive Producer :
- Jeff Rohrer
Need a credit fix? Contact the Creativity Editors
Project Type
Tags
Related work
Heinz: Heinz invited people to design their own crazy dream burger, and then chefs made them
Heinz: Heinz Ketchup's 570-piece, all-red ketchup puzzle spells torture for those under quarantine
Heinz: Heinz Ketchup made an IMDB page for itself to get credit for all its movie roles
