Island Wide Realty’s Tony B is back—and giving tours of Clash of Clans real estate

Instagram-famous realtor shows off the game’s new Town Hall in campaign from David New York

Published On
Dec 21, 2023
Realtor Tony B standing in front of Clash of Clans Town Hall 16

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When we last saw Anthony Bernardo, aka Tony B, proprietor of Island Wide Realty on Staten Island, he was enjoying the Ogilvy treatment—getting a fancy (yet suitably bizarre) commercial produced for his small business by the agency’s New York office.

Now, Tony’s branching out into advertising for other brands.

Bernardo appears in a new Clash of Clans campaign from David New York that uses real-estate advertising tropes to introduce the game’s Town Hall 16 update. 

Town Hall is the central building in the game; the campaign imagines if it existed IRL and were for sale—with postings on real-estate sites and in real-estate company windows worldwide. We also get the walk-through below from Tony B himself. 

Here are a few shots of the property in real-estate office windows:

Town Hall 16 listing in the window of Island Wide Realty

Town Hall 16 listing in the window of another real-estate office

In a separate video, the Builder character from the game serves as your realtor, showing off the stylish woodland property.

 

Below, check out the listing language that was posted to real-estate sites:

Charming Town Hall in PRIME enchanted forest location.

Welcome to your new dream Town Hall, centrally located and tucked away deep within an idyllic forest, with serene and peaceful surroundings where Spirit Foxes roam. This is a rare find—a tranquil, exquisite paradise secluded from the hustle of the village. It makes a quiet retreat from raids and the Barbarian’s battle screams.

Inside this two-level Town Hall, luxury meets practicality with a ton of natural light and stunning woodland views. The cozy interior boasts a spacious floor plan—complete with an upgraded Strategy Room, Treasure Room (DO NOT TELL GOBLINS), and Lab Room… All details were carefully hand-carved from local hand-chopped oaks, spruces, and maple. Its vertiginous staircase is a literal stairway to heaven.

Enjoy the tranquility of living in a safe neighborhood surrounded by state of the art walls and defenses. There’s nothing quite as peaceful as waking up to the sound of catapults and cannons echoing softly in your backyard. The property is also in close proximity to great schools where your troops can receive the best of training.

INQUIRE NOW for availability and move in dates.

This magical and woodsy upgrade is yours to take.

Credits

Date
Dec 21, 2023
Client :
Clash of Clans
Client :
Supercell
Agency :
David-New York
Global Chief Creative Officer and Partner :
Pancho Cassis
Global Chief Operating Officer :
Sylvia Panico
Managing Director :
Luiza Prata Carvalho
Chief Creative Officer :
André Toledo
Creative Director :
Sébastien Rouvière​
Creative Director :
Pedro Sattin
Senior Copywriter :
Sandi Spino
Senior Art Director :
Carmen Fenech
Global Strategy Officer :
Paula Vampre
Group Strategy Director :
James Mitchell
Strategist :
Brooklyn Carey
Account Director :
Guilhermo Sgarbi
Account Supervisor :
Irene León
Head of Production :
Brenda Morrison Fell
Senior Producer :
Tomas Diego
Community Manager :
Mafe Maceda
Community Manager :
Andrew Cable
Director of Business Affairs :
Barbara Karalis
Business Affairs Manager :
Catalina Peña
Global PR Director :
Sandra Azedo
Head of Live Games Marketing :
Iwo Zakowski
Marketing Lead :
Anna Bouveng
Marketing Producer :
Yuri Yoshimura

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