The SNL Coneheads Hijack Popular State Farm Ad

Dan Aykroyd and Jane Curtin Reprise Famous Roles as Couple in the "Jake" Spot

Published On
May 12, 2015

Editor's Pick

SNL alumni Dan Aykroyd and Jane Curtin's reprise their roles as the lovable but thick Coneheads in this hilarious new ad for State Farm, created out of DDB Chicago.

In the new ad, the aliens Beldar and Prymaat step into the roles of the couple in the brand's funny "State of Unrest" ad featuring a husband talking in the middle of the night to someone on the phone. Although to his wife it seems as if he's chatting with a mysterious lover, he's merely talking to Jake from State Farm. Here, however, the Coneheads replay the scenario with the goofy, inquisitive E.T.-speak they've come to be known for -- and Beldar says he's conversing with "Jake from Planet State Farm."

See a behind the scenes video on Youtube, where Mr. Ackroyd and Ms. Curtain pull more Conehead antics and also look really funny speaking as non-aliens while wearing their costumes. The brand will debut another Conehead-themed ad in June.

Credits

Date
May 12, 2015
Brand :
State Farm
Client :
State Farm
Agency :
DDB-Chicago
Chief Creative Officer :
John Maxham
Group Creative Director :
Barry Burdiak
Group Creative Director :
John Hayes
Creative Director :
Bart Culberson
Art Director :
Chris Bruney
Copywriter :
Nick Novich
Art Director :
Andres Chacon
Copywriter :
Sean Peecook
Creative Director :
Andrew Bloom
Creative Director :
Nathan Monteith
Director :
Hank Perlman
Production Company :
Hungry Man
Executive Producer :
Kevin Byrne
Line Producer :
Thomas O'Malley
Editor :
Jason Macdonald
Editorial Company :
No. 6
Executive Producer :
Corinna Dennison
Editorial Company :
Cutters
Editor :
Grant Gustafson
Online Editor :
Aaron Kiser
Producer :
Patrick Casey
Finish :
Filmworkers Club
Executive Producer :
Derek de Board
Producer :
Casey Swircz
Visual Effects Supervisor :
Rob Churchill
Behind the Scenes :
Impact Entertainment
Executive Producer :
Deb Llanos
Creative Director :
Patrick Yonally
Director, Integrated Production :
Diane Jackson
Executive Producer :
Scott Kemper
Business Manager :
Ryan Hentsch

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Project Type