How Much Vacationing Can You Pack Into Sixty Seconds?

Croatia Provides an Inviting Backdrop for's Pan Euro Spot

Published On
Jun 17, 2015

Editor's Pick

In the first ever pan-European spot from, a vacationing couple pack more into a minute than most of us do in a lifetime.

The ad, created by Adam & Eve/DDB and directed by Stink's Martin Krejci, sees them stepping into a town square where the time on a clock reads 11:59. In the next 60 seconds, and in one continuous sequence, they whirl through exploring the town's winding alleys, dance the tango, fall into a gorgeous hotel room bed before emerging in swimsuits and diving off a yacht into an azure sea, and cram in a quick massage.

That's all before the clock strikes 12, and they're off for more adventures. The spot will air in the U.K., Italy and France -- and if you're wondering which destination provided such a gorgeous backdrop, it's Croatia.


Jun 17, 2015
Agency :
Adam & Eve/DDB
Brand :
Client :
Agency :
Adam & Eve/DDB
Client :
Amanda Cumine
Chief Creative Officer :
Ben Priest
Executive Creative Director :
Ben Tollett
Executive Creative Director :
Richard Brim
Creative Director :
Frank Ginger
Creative Director :
Shay Reading
Creative Planner :
Dom Boyd
Media Agency :
Manning Gottlieb OMD
Production Company :
Director :
Martin Krejci
Editor :
Bill Smedley @ Work Post
Soundtrack name and composer :
Makini by Sal Davis
Post Production :
The Mill
Audio Post Production :

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