Mallwalkers

Published On
Apr 09, 2024
Smiling, bearded man in jogging outfit surrounded by other people in jogging outfits

Description

Growing up, we’re always warned about the dangers of peer pressure, and falling in with a bad crowd. In a satirical twist on anti-gang PSAs, ParticipACTION’s campaign, Fall in with an active crowd demonstrates that some groups are worth falling into.

 

Credits

Date
Apr 09, 2024
Agency :
Zulu Alpha Kilo
Creative Chairman :
Zak Mroueh
Chief Creative Officer :
Jenny Glover
Chief Creative Officer :
Brian Murray
Creative Director/Writer :
Jonah Flynn
Creative Director/Art Director :
Michael Siegers
Account Team Member :
Robyn Morrissey
Account Team Member :
Jaya Rizzi
Account Team Member :
Sabrina Zavarise
Chief Strategy Officer :
Heather Segal
Strategy Team Member :
Cameron Fleming
Strategy Team Member :
Kiana Ohori
Producer :
Francesca Marchese
Producer :
Lena Hamady
Client :
ParticipACTION
Client :
Elio Atunes
Client :
Shauna Pichosky
Client :
Rebecca Jones
Client :
Alison Carruthers
Media Agency :
M&K Media
Media Team :
Julie McIlroy
Media Team :
Jill McDonald
Media Team :
Ron Bijl
Media Team :
Jennifer Young
Media Team :
Anthony Scattolon
Production House :
Partners Film
Executive Producer :
Aerin Barnes
Line Producer :
Jeff Schwartz
Director :
Michael Downing
Post Production Company :
Rooster Post
Editor :
Paul Proulx
Assistant Editor :
Audrey Crunkleton
Editorial Producer :
Sam McLaren
Colour & VFX / Finishing :
Fort York VFX
Senior Colourist :
Jason Zukowski
Colour Assistant :
Jose Salinas
Lead Flame Artist :
Marco Polsinelli
Flame Assistant :
Parker Nugent
Flame Assistant :
Serina Choi
Post Producer :
Valerie Moss
Audio House :
Eggplant Music + Sound
Director / Composer :
Adam Damelin
Executive Producer :
Nicola Treadgold
Studio Producer :
Andrew Sekine
Mac Artist :
Cecilia Bernasch
Mac Artist :
Pavel Petrycki
French Agency :
The French Shop
French Agency Team :
Mélanie Duguay
French Agency Team :
Jennifer Lankry
French Agency Team :
Catherine Renaud

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Project Type