Old Spice Hair Literally Comes Alive and 'Gets Results' in New W+K Effort
Tom Kuntz Directs Two New Spots to Promote Expanded Haircare Line
Jan 27, 2014
Let your hair do the talking -- and not just because you're swishing it around. Old Spice and Wieden & Kennedy release a couple of new commercials by Tom Kuntz that shows that hair washed and cared for with Old Spice is so alive, so voluble, that it might jump off your head and do your talking for you. The ads will air on TV on Super Bowl Sunday, after the game.