SABMiller - Abraxas: New Interactive Print
Published On
Oct 07, 2015
Description
We hacked the traditional printing process allowing the audience to interact between a smartphone and a print without any apps or QR.
Credits
- Date
- Oct 07, 2015
- Agency :
- Phantasia/Wunderman-Peru
- Brand :
- SABMiller - Abraxas
- Client :
- SABMiller - Abraxas
- Brand Director :
- Jose Eyzaguirre
- Chief Creative Officer :
- Jose Aburto
- Head of Art :
- Augusto Landauro
- Creative Director :
- Carlos Altamirano
- Senior Copywriter :
- Diego Figueroa
- Copywriter :
- Andrs Aranguren
- Graphic Designer :
- Gustavo Zamora
- Account Director :
- Fernando Arriola
- Production Company :
- Phantasia Studio
- Director :
- Sebastian Castro
- Sound Design :
- Emocionica
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Project Type