Opendoor’s new ads show people browsing homes from anywhere, even space

The digital real estate company launched two new spots with agency Venables Bell + Partners

Published On
Apr 21, 2023
A crew insider a space shuttle

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Opendoor, the online real-estate company, is out with a new campaign show prospective homebuyers in a spaceship and a forest, not the most convenient places to make offers. The commercials explain how Opendoor gives customers “the flexibility to sell or buy on your timeline.”

San Francisco-based ad agency Venables Bell + Partners created the campaign’s two new spots.

“Out of Town” shows an astronaut who finds her dream home on Opendoor just as her spaceship is preparing to launch. She is disappointed by the poor timing, but her fellow astronaut tells her Opendoor’s homebuying process is flexible, so even a trip to the cosmos is no hassle. 


“We’ve heard from consumers that they want real estate to be a one-stop shop. They want the flexibility to transact on their own time, and skip all the hard parts of traditional real estate,” said David Corns, VP of marketing at Opendoor. “Bringing that ease to life in an impactful and engaging way was key for us in this campaign.”

The other spot, “Migration,” features real estate app scrollers in another inconvenient scenario. A wildlife photographer in the middle of a shoot finds the perfect house while waiting for the perfect shot.


Production company Arts & Sciences shot the ads, with Fiona McGee as director.

“We were inspired by imagining people who live much more exciting lives than we do but find themselves faced with the same real estate headaches as the rest of us,” said Matt Miller, group creative director at VB+P. 

The spots will run on several streaming platforms and TV networks.


Apr 21, 2023
Client :
Agency :
Venables Bell + Partners
Founder & Chairman :
Paul Venables
Chief Creative Officer :
Will McGinness
Group Creative Director, Copy :
Matt Keats
Group Creative Director, Art :
Matt Miller
Head of Integrated Production :
Hilary Coate
Producer :
Ben Evangelista
Producer :
Lexi Alaga
Head of Brand Management :
Justin Pitcher
Group Brand Director :
Kristin Obi
Brand Manager :
Mackenzie John
Head of Strategy :
Jasmine Clark
Strategy Director :
Neil Slotterback
Traffic Manager :
Christine Tom
MCR Operations Manager :
Jeff Saunders
Studio Producer :
Madeline Fox
Production Company :
Arts & Sciences
Director :
Fiona McGee
Managing Director :
Mal Ward
Executive Producer :
Christina Skotland
Head of Production :
Milena Milicevic
Line Producer :
Eric Sedorovitz
Director of Photography :
Ross Giardina
Production Supervisor :
Bailey Reeves
Editorial :
Cut + Run
Editor :
Pete Koob
Managing Director :
Michelle Eskin
Executive Producer :
Brian Stanley
Head of Production :
Kristen Jenkins
Assistant Editor :
Stefan Manz
Assistant Editor :
Chance St. George
VFX Shoot Supervisor :
John Shirley
VFX Shoot Supervisor :
Hannah Wilk
Lead Compositor :
Robert Bruce
Color :
Mikey Pehanick
Color Assist :
Sam Howells
Color Assist :
Matt Gehl
Producer :
Ashley Goodwin
Head of Production :
Perry Tate
Original Music and Sound Design :
Managing Director :
Sara Matarazzo
Senior Executive Producer :
Stephanie Pigott
Senior Producer :
Danielle Soury
Sound Designer :
Chris Nungary
Mix & Sound Design :
One Union
Engineer :
Joaby Deal
Engineer :
Matthew Wood
Executive Producer :
Michael Swarce

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