Popeyes Chicken is the emotional support animal you need during stressful holiday travel

Fast feeder responds to furry companion restrictions with a classic kind of comfort (food)

Published On
Dec 18, 2018

Editor's Pick

The holiday season is now in full swing, so travelers will want to hug their emotional support animals extra tightly as they take off to see their loved ones. But as the furry and feathered friends have come under harsher airline restrictions, those in need of extra companionship may need to look elsewhere for solace.

In Philadelphia, fast feeder Popeyes offers up a new kind of travel partner, one that can fly without restriction: “Emotional Support Chicken.”

These critters won’t provide the cuddly and clucky comfort a living bird could provide--they’re breaded, fried and come packaged in a cardboard box. Starting today, those passing trough Philadelphia International Airport can purchase the three-piece combo/pal at the Popeyes in Terminal C before their flight. Where warm cuddles are banned, emotional eating comes to the rescue.

The idea was created out of GSD&M.
 

Credits

Date
Dec 18, 2018
Client:
Popeyes
Agency:
GSD&M
Chief Creative Officer:
Jay Russell
Group Creative Director:
Tom Hamling
Group Creative Director:
Tim Eger
Art Director:
Jon Williamson
Art Director:
Joel Williams
Writer:
Leigh Browne
SVP/Director of Production:
Jack Epsteen
Head of Content Production:
Laura Busino
Producer:
Mystie Pineda
Associate Producer:
Adam Pompilli
Senior Art Producer:
Jessica Buck
Associate Art Producer:
Josie Wilkins
Creative Director/Editor:
Jacob Stern
Associate Design Director:
Ben Harmon
Studio Supervisor:
Michele Head
Retoucher:
Daniel Rodriguez
Account Services:
Carrie Hines
Account Services:
Liam Doherty
Account Services:
Lacey Bobo
Account Services:
Daniel Sparkman
Strategy:
Jim Firestone
Strategy:
Natalie Gover
Social Strategy:
Randy Romero
Social Strategy:
Jessica Lee
Business Affairs Manager:
Linda Nahn
Project Manager:
Kelley Hyatt

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