According the agency, this was no-easy feat. Sure, A.I. colorization has become a standard postproduction technique on antique footage. But in the case of dealing with “nipples, penises and all the turn-of-the-century bush, the algorithms simply lack the experience,” the agency says. That’s because the data used to inform such A.I. until now, has been from safe-for-work images.  Informing A.I. with the Pornhub collection was key to making the ages-old collection come to life. 

Pornhub and Officer & Gentleman worked with creative production studio Espadaysantacruz on the project, which comprises 20 updates scenes from the 1890’s to the 1940’s originally captured by cinematic pioneers including Thomas Edison and George Méliès. See the full, NSFW "Remastured" film library here. 

“Working on this project was definitely an eye-opening experience,” said  Javi Iñiguez de Onzoño, co-founder of Officer & Gentleman. “Not only did we get a crash course on the tech behind restoring these old films from the amazing team at Espadaysantacruz, but we got a completely new prespective on just what kind of wild stuff our ancestors may—or may not—have been into.”

Other Pornhub pushes from Officer & Gentleman include the pandemic-themed "Big Package for Small Business" campaign and the "Wank from home" COVID safety PSA .