Postmates made a funky ‘Takeoutfit’ to wear while eating on the couch on 4/20
Mother LA helped create the apparel, which has everything from heat-resistant thigh pads to removable napkin sleeves
Editor's Pick
4/20 is takeout’s favorite holiday, and Postmates is celebrating with a very multifunctional garment indeed—the Takeoutfit, specially designed for worry-free dining right on your couch.
Created in partnership with Mother LA, the Takeoutfit includes these fancy features:
• A fold-down kanga pocket that snaps onto heat-resistant, thigh pads forming a tray for your warm delivery order
• Removable velcro sleeve patches that serve as washable napkins
• An emergency sleeve pocket with a multi-functional eating utensil
• A hidden goodie pouch behind the kanga pocket to hold flavor enhancements like Truff Hot Sauce or “something a little more herbal”
The video below, directed by Kate Adams of SixTwentySix, shows the ridiculous item in action:
A limited number of Takeoutfits will be available for delivery with Postmates food orders on 4/20. They cost $50 each while supplies last at Takeoutfit.com.
Credits
- Date
- Apr 20, 2023
- Client :
- Postmates
- Agency :
- Mother-L.A.
- Director :
- Kate Adams
- Production Company :
- SixTwentySix
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