McDonald's: Smart Money
Published On
Feb 24, 2014
Description
On Monday, February 24, McDonald's national launched a new spot to support McDonald's Dollar Menu at Breakfast called, "Smart Money."
Credits
- Date
- Feb 24, 2014
- Agency:
- Moroch Partners
- Brand:
- McDonald's
- Client:
- McDonald's
- Chief Creative Officer:
- Bob Shallcross
- Group Creative Director:
- Kevin Sutton
- Art Director:
- Jenny Lanier
- Copywriter:
- Keanon Pearson
- Agency Producer:
- Kathleen Torres
- Animation Production:
- Station Films
- Director:
- David Gray
- Director, Photography:
- Ross Richardson
- EXP:
- Caroline Gibney
- Producer:
- Sarah McMurray
- Editorial Company:
- Lucky Post
- Editor:
- Logan Hefflefinger
- Engineer:
- Scottie Richardson
- EXP:
- Jessica Berry
- Producer:
- Kendall Kendall
- Color:
- Stefan Sonnenfeld, CO3
- Music Company:
- JSM Music Inc.
- President/Chief Executive Offier:
- Joel Simon
- EXP:
- Ross Hopman
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Project Type
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