Fruitsnackia : Snackulator
Make your own snack character.
Published On
Jan 23, 2013
Editor's Pick
Kids can create their own Snack character and have the chance for it to be featured in a commercial, with the Fruitsnackia Snackulator, a new addition to General Mills brand Fruit Snacks' Fruitsnackia web experience. Created by Saatchi & Saatchi New York, the feature let you design your character's looks (with added sound effects), interact with it online, and enter the competition to be featured in the ad (subject to a public vote).
Credits
- Date
- Jan 23, 2013
- Brand:
- Fruitsnackia
- Client:
- Fruitsnackia
- Agency:
- Saatchi & Saatchi-New York
- Chief Creative Officer:
- Conway Williamson
- Executive Creative Director:
- Tom Eslinger
- Creative Director:
- Justin Ebert
- Creative Director:
- Alex Lea
- Lead Designer:
- Mike Foran
- Designer:
- Johnny Birmingham
- Copywriter:
- Catherine Johns
- Managing Director:
- Brent Smart
- Management Director:
- Emily Wilcox
- Account Executive:
- Caroline Engram
- Director, Integrated Production:
- Kedma Brown
- Integrated Producer:
- Sharon Shang
- Integrated Producer:
- Leslie Raymond
- Lead Technologist:
- Steve Nowicki
- Lead UX Designer:
- Michael Thibodeau
- Production Partner:
- PUNY
- Partner, Creative Director:
- Shad Petosky
- Partner, Creative Director:
- Vincent Stall
- Producer:
- Kristoffer Knutson
- Developer:
- Donn Ha
- Developer:
- Andrew Norell
- Developer:
- Jana Pimpo
- Developer:
- Dave Salmela
- Designer:
- Dave Hagen
- Designer:
- Jeremy Sengly
- Animator:
- Eyo Peters
- Animator:
- Victor Courtright
- Creative Production Partner:
- Buck
- Associate Creative Director:
- Michael Sullivan
- Associate Creative Director:
- Russell Berland
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