Durex : SOS Condoms
Don't forget to tip the delivery guy.
Published On
Jan 29, 2013
Editor's Pick
Need a condom, stat? Durex and Buzzman launch a new app (and film) to promote SOS, a condom delivery service. Those in need can order their fix between 4pm and 4am, and the condoms will be delivered via a discreet delivery method. The video shows the prophylactics hidden inside a pizza box, but your partner might wonder why you suddenly have a craving for some pie, so hopefully the service will think up some other ideas. Launched as a test in Dubai, the program plans to expand to other countries -- every new "like" on the brand's Facebook page will determine where there is most interest.
Credits
- Date
- Jan 30, 2013
- Brand :
- Durex
- Client :
- Durex
- Agency :
- Buzzman-Dubai
- Chief Executive Offier/Creative Director :
- Georges Mohammed-Cherif
- Art Director :
- Regis Boulanger
- Copywriter :
- Romain Repellin
- TV Producer :
- Vanessa Barbel
- TV Producer :
- Elodie Poupeau
- Web Production :
- Laurent Marcus
- Web Production :
- Julie Bourges
- Web Production :
- Romain Goutte
- Film Production :
- Les Tlcrateurs
- Director :
- Adrien Armanet
- Digital Production :
- Anonymous
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Project Type