Liev Schreiber, Blake Griffin and Eva Longoria embrace their 'daydream' selves in a summer music video from Stella Artois
Musical-style film is set to a cover of the track 'Daydream' by folk singer M. Ward
Editor's Pick
Hollywood celebrities including Liev Schreiber, Blake Griffin and Eva Longoria make cameos in a new, musical-style music video from Stella Artois, set to the iconic 60s track "Daydream."
The video, created by Pereira O'Dell, sees a series of ordinary people, alongside the better-known stars, embrace a "daydream," dancing version of themselves (Schreiber even gets to dance on a piano). The song, originally by the Lovin’ Spoonful, is covered by folk singer M. Ward. Directed by Prettybird's Paul Hunter, a music video director who has worked with stars such as Justin Timberlake and Jennifer Lopez, the video features choreography by Mandy Moore and Jillian Meyers, who worked on "LaLa Land," and the vibe seems to echo that movie, with plenty of dancing in brightly colored, swishy skirts and an uplifting summery feel. The product gets a lot of airtime too, with people dancing around their kitchens grasping bottles of Stella and sippiing the beer as they sunbathe.
The film is part of a summer campaign by the brand for the U.S.. titled "Daydreaming in the Life Artois," referring to the carries brand's new global tagline, "The Life Artois," unveiled in a campaign by Mother London earlier this week. The summer campaign pre-launched with an audio series of stories on YouTube called "Daydreaming in The Life Artois," in which Andy Cohen narrated stories about summer by American writers such as Anu Valia and Shalom Auslander.
The video was shot in California as as a remote shoot; Stella was one of the first brands to get a permit to shoot in San Francisco and Los Angeles and the brand says strict protective protocols were adhered to.
Credits
- Date
- Jul 09, 2020
- Client :
- Stella Artois
- Agency :
- Pereira O'Dell
- Vice President :
- Lara Krug
- Communications Lead :
- Lauren Denowitz
- Media Lead :
- Ralph Conserva
- Digital Lead :
- Katherine Gruneisen
- Public Relations Director :
- Laura Alito
- Creative Chairman Co-Founder :
- PJ Pereira
- Chief Creative Officer :
- Robert Lambrechts
- Executive Creative Director :
- Nick Sonderup
- Creative Director :
- Thiago Cruz
- Senior Copywriter :
- Ivan Rivera
- Senior Art Director :
- Camilo Ruano
- Copywriter :
- Anjali Rao
- Art Director :
- Rachel McEuen
- Associate Design Director :
- Som Perry
- Production Artist :
- Evan Zelermyer
- Executive Producer :
- Veronica Beach
- Senior Producer :
- Bridget Pierce
- Senior Print Producer :
- Dana Canneto
- Senior Print Producer :
- Owen Bly
- Senior Project Manager :
- Melanie Christian
- Business Affairs :
- Shay Davis
- Business Affairs :
- Audra Brown
- Managing Director :
- Mona Gonzalez
- Brand Supervisor :
- Erica Black
- Director of Strategy :
- Tom Naughton
- Brand Strategy Director :
- Kira Loretto
- Communications Strategy Director :
- Nina Cole
- Social Strategy Director :
- Damara Dikeou
- Social Strategist :
- Haley Carter
- Production Company :
- PRETTYBIRD
- Director :
- Paul Hunter
- CEO/EP :
- Kerstin Emhoff
- Producer :
- William Green
- Director of Photography :
- Matt Lloyd
- Choreographer :
- Mandy Moore
- VFX :
- MPC
- Executive Producer :
- Camila De Biaggi
- Producer :
- Anna Kravtsov
- Creative Director :
- Alvin Cruz
- VFX Supervisor :
- Tim Crean
- Editorial :
- Cosmo Street
- Editor :
- Lawrence Young
- Assistant Editor :
- Jared Zygarlicke
- Assistant Editor :
- Josh Berger
- Head of Production :
- Luiza Naritomi
- EP :
- Maura Woodward
- Producer :
- M. Ward
- Engineer :
- John Askew
- Vocals/Guitar/Keys :
- M. Ward
- Vocals :
- Alia Farah
- Drums :
- Jordan Hudson
- Writer :
- John Benson Sebastian
- Publisher :
- Trio Music Company
- Music Supervision :
- Search Party
- EP :
- Winslow Bright
- Music Supervisor :
- Meghan Currier
- Mix & Production :
- Stewart Lerman
- Audio Mix :
- Heard City
- Mixer :
- Phil Loeb
- EP :
- Sasha Awn
- Graphics :
- Billboard Graphics
- Artist :
- Studio Posti
- Production Company :
- Dress Code
- Executive Creative Director :
- Andre Andreev
- Executive Producer :
- Brad Edelstein
- Head of Post Production & Operations :
- Tara Rose Stromberg
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