Ubisoft planted a podcast in a video game to promote another title

Alexandra Jardine

March 19, 2019 01:22 AM

Ubisoft brings podcasting to a whole new universe to promote its release of new title "The Division 2."

Featured Stories

Possible Conference

Possible 2025 takeaways for marketers

Possible Conference

Gen Z strategies, creator economy moves, media innovation and more insights from the conference.

Gillian Follett

Possible 2025 takeaways for marketers

How Google plans to measure ad campaigns on iPhones

How Google plans to measure ad campaigns on iPhones

US ad employment fell in April for the fifth straight month

Bradley Johnson

US ad employment fell in April for the fifth straight month

Brand Marketing

How brands can get a Met Gala boost, despite this year’s tough economic backdrop

Brand Marketing

Adrianne Pasquarelli

How brands can get a Met Gala boost, despite this year’s tough economic backdrop

Latest News

Agency news you need to know this week

Toyota, McDonald’s and dozens of other brands are doing Asian American advertising right

Why brands need to build culture, not interrupt it

How ChatGPT’s shopping update gives brands a boost in the AI chatbot

Staying current is easy with newsletters delivered straight to your inbox.

See More in Work

Mentos’ 1990s jingle continues TikTok comeback with creator Carter Vail

Ikea furniture helps with DIY projects, too, in clever before-and-after ads

RA patients craft stop-motion film to spotlight therapeutic programs in Chile

Inside the National Association of Realtors’ ode to dream homes—with a twist

Staying current is easy with newsletters delivered straight to your inbox.