Michelle Obama, Meryl Streep and Tina Fey Star in Spot for United State of Women Summit
Film by BBH L.A. Sets Out Manifesto
Editor's Pick
First Lady Michelle Obama, Meryl Streep, Oprah and Tina Fey are among the A-list names who appear in this star studded film created by BBH Los Angeles, in support of The White House and Civic Nation, to launch the first "United State of Women" Summit.
The conference, which will address critical issues facing women in 2016, takes place in Washington D.C. on June 14. In the film, advocates who also include Kerry Washington, Connie Britton, Laverne Cox, Shonda Rhimes, Jessica Williams, Indra Nooyi and Tory Burch, set out the manifesto for the conference -- including a "Duh" moment from Williams that sums it all up nicely.
The campaign is the first from BBH LA as participants in the Creative Alliance, the connection between Civic Nation and the top U.S. creative, technology, design and communication talent.
Pelle Sjoenell, BBH Worldwide Chief Creative Officer and Founder of BBH LA, said: "Equality is fundamental to me personally, but it's so much bigger than an agency, industry or American issue. It's about humanity. We feel incredibly fortunate and honoured to be helping The White House to make a difference on this matter."
Read more about the effort on Adage.com.
Credits
- Date
- Jun 06, 2016
- Brand :
- United State of Women
- Client :
- United State of Women
- Agency :
- BBH-Los Angeles
- Chief Creative Officer :
- Pelle Sjoenell
- Executive Creative Director :
- Zach Hilder
- Managing Director :
- Frances Great
- Senior Copywriter :
- Emily Rosen
- Senior Art Director :
- Melissa Riggs
- Senior Communications Strategist :
- Lindsey Cummings
- Senior Strategist :
- Katie Acosta
- Senior Producer :
- Christina Carter
- Executive Content Producer :
- Richard Spalding
- Integrated Producer :
- Kristina Nilsson
- Senior Designer :
- Gabbie Bautista
- Designer :
- Martina Lund
- Creative Technology Director :
- Martin Pagh Ludvigsen
- Business Affairs Director :
- Sean McGee
- Production Company :
- Duffy Williams
- Director :
- Michael Duffy
- Director :
- Shadd Williams
- Director :
- Emily Rosen
- Director :
- Melissa Riggs
- Director :
- Zach Hilder
- Director, Photography :
- Michael Duffy
- Line Producer :
- Shadd Williams
- Post Production :
- Electric Theater Collective
- Music :
- Barking Owl
- Composer :
- Scarlet Newman-Thomas
- Audio House :
- Barking Owl
- Sound Mixer :
- Patrick Navarre
- Website :
- Domani
- Founder :
- Jon Hills
- Chief Technology Officer :
- Evan Stark
- Executive Producer :
- Danielle McNamara
- Designer :
- Nicole Davis
- Website Development :
- Bryan Wagman
- Website Development :
- Anthony Lui
- Partner Agency :
- Wolf & Wilhelmine
- Director, Strategy :
- Heidi Hackemer
- Executive Producer :
- Lauren Schaefer
- Founder :
- Heidi Hackemer
- Founder :
- Lauren Schaefer
- Director, Strategy :
- Kimberly Noel
- Chief of Staff :
- Peyton Littlejohn
- Producer :
- Lylette Pizarro
- Producer :
- Rene Mclean
- Associate Producer :
- Kate Pritchard
- Associate Producer :
- Nneka Ani
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