'Stay Away From my Va-jay-jay,' Sings Maya Rudolph in Film for Seventh Generation
Actress Performs a 'Vajingle' to Promote Additive-Free Feminine Products
Editor's Pick
Actress and SNL Alum Maya Rudolph studies the product description on the packaging of some Seventh Generation feminine pads, noting with interest how the brand's women's care products are free of "perfumes, unnecessary chemicals and chlorine processing." That discovery sends her belting out a ridiculous tune, in which she proclaims that she wants nothing nasty near her lady parts. Improv-ing throughout, she warns the villainous "Mr. Chemical" to "stay away from my va-jay-jay" and "don't live atop my tampon because it's a place where babies grow and everybody knows it's a sacred area of my lady bod-ay."
The film was created out of 72andSunny New York and directed by Prettybird's Matt Piedmont. It will run online and once on broadcast during TBS' "Full Frontal."
Credits
- Date
- Jun 14, 2016
- Brand :
- Seventh Generation
- Client :
- Seventh Generation
- Agency :
- 72andSunny-New York
- Company :
- Seventh Generation
- General Manager :
- Joey Bergstein
- Senior Brand Manager :
- Julian Blazewicz
- Managing Director :
- James Townsend
- Executive Creative Director :
- Guillermo Vega
- Director, Production :
- Lora Schulson
- Director, Strategy :
- Tim Jones
- Creative Director :
- Wei Wei Dong
- Creative Director :
- Matthew Carey
- Designer :
- Rob McQueen
- Writer :
- Matt Vitou
- Executive Producer :
- Kerli Teo
- Senior Producer :
- Ryan Chong
- Director, Strategy :
- Marshall Ball
- Senior Strategist :
- Jennifer Lewis
- Strategist :
- Carol Chan
- Group Brand Director :
- Marianne Pizzi
- Brand Director :
- Brittni Hutchins
- Brand Director :
- Lauren Smith
- Brand Manager :
- Jonathan Weiss
- Interactive Producer :
- Vishal Dheiman
- Junior Art Director :
- Brigitte Bishop
- Business Affairs Director :
- Julie Balster
- Business Affairs Manager :
- Marissa Burnett
- Junior Business Affairs Manager :
- Laura Fraser
- Film Production Company :
- PRETTYBIRD
- Director :
- Matt Piedmont
- Executive Producer :
- Ali Brown
- Vice President :
- Ali Brown
- Editorial :
- Final Cut
- Editor :
- Patrick Colman
- Executive Producer :
- Sarah Roebuck
- Head of Production :
- Jen Sienkwicz
- Producer :
- Penny Ensley
- Assistant Editor :
- Andre Castiglioni
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