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Ad Age Business of Brands

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July 11, 2023 06:00 PM

Featured Stories

AI
AI search is upending the PR industry—how brands and agencies need to adapt

PR teams are adapting earned and owned content marketing for answer engine optimization.

BD
By:
Brandon Doerrer
|
AH
By:
Asa Hiken
AI search is upending the PR industry—how brands and agencies need to adapt
Top 5
The top 5 creative campaigns to know about right now
TN
By:
Tim Nudd
The top 5 creative campaigns to know about right now
Agencies
TBWA\Chiat\Day plots its next chapter with slew of executive hires
EL
By:
Ewan Larkin
TBWA\Chiat\Day plots its next chapter with slew of executive hires
Opinion
Why Cannes is actually still relevant in 2025
MF
By:
M.T. Fletcher
Why Cannes is actually still relevant in 2025