Influencers & Creators

Creator and influencer trends brand marketers need to know about right now

Three social media posts: a poster for Katie Florence's Peacock series "The Kouncil," a photo of a billboard ad for Thayers' "Chief Mom Officer" campaign and a screenshot of Sabrina Brier and Cyrus Veyssi lounging by the pool in a La Roche-Posay video
Peacock's upcoming collection of comedy series made by TikTok stars, Thayers' hunt for a "chief mom officer" and La Roche-Posay's social media campaign about sun safety are some of this week's creator economy headlines. (@katieflorence, @thayers, @larocheposayus)
GF
By:
Gillian Follett
May 06, 2025 10:00 AM

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