Why CTV advertising success relies on both ends of the funnel

Learn why you don’t have to pick and choose which part of the funnel you target at a time and how hitting top- and bottom-funnel goals actually work better, together h4>About MNTN is the Hardest Working Software in TV, bringing unrivaled performance and simplicity to Connected TV advertising. Our self-serve technology makes running TV ads as easy as search and social and helps brands drive measurable conversions, revenue, site visits, and more. MNTN is one of Fast Company’s Most Innovative Companies of 2023 and was recently named one of the Next Big Things in Tech for its upcoming VIVA creative suite.