A celebration of creative excellence for AANHPI Heritage Month 2023

A Celebration of AANHPI Creative Excellence Image courtesy Ascend Leadership. Published on May 1, 2023 A Celebration of AANHPI Creative Excellence Image courtesy Ascend Leadership. Published on May 1, 2023 For Asian American and Native Hawaiian/Pacific Islander Heritage Month (renamed this year from Asian American Pacific Islander Heritage Month), we are once again shining a light on the myriad creative accomplishments and contributions of AANHPI talents across the marketing industry and beyond. Throughout the month, we’re showcasing important milestones in the careers of AANHPI creatives—campaigns, projects and ideas chosen by each contributor. We’re honored to be sharing their stories—and we’re delighted that you’re joining us in this celebration of creative excellence. Also, read about more moments of creative excellence in last year’s series. Eos CMO Soyoung Kang on ‘code-hacking’ as a creative superpower Guest Editor: Soyoung Kang CMO, Eos Products Atit Shah of Digitas on ‘The Other Side’ of being Asian in corporate America Atit Shah chief creative officer, North America, Digitas Google’s Marvin Chow on helping businesses celebrate their communities and identity Marvin Chow VP, Global Marketing, Google Mekanism’s Ambika Gautam Pai on giving a megaphone to postpartum mothers Ambika Pai Chief Strategy Officer, Mekanism MilkPEP’s Yin Woon Rani on championing women marathoners Yin Woon Rani CEO, MilkPEP Goodby Silverstein’s Bonnie Wan on fighting anti-Asian hate with creativity Guest Editor: Bonnie Wan Partner and Head of Brand Strategy, Goodby Silverstein & Partners CNN’s Emily Taguchi on storytelling about ‘shared humanity’ Emily Taguchi Documentary filmmaker and rising journalist, director and producer of After Parkland ‘Joy Ride’ director Adele Lim on centering Asian faces and stories in Hollywood Adele Lim Director, “Joy Ride” Asians in Advertising’s Jessalin Lam on creating a ‘sense of belonging’ Jessalin Lam Co-founder, Asians in Advertising ‘Always optimistic/even in the darkest times’—read Judy John’s ode to creativity Judy John Global Chief Creative Officer, Edelman Bing Chen on the Asian diaspora and the unifying idea of Gold House Guest Editor: Bing Chen Chairman and co-founder, Gold House Disney’s Asad Ayaz on celebrating fans and creators with ‘Disney100’ Asad Ayaz Chief Brand Officer, The Walt Disney Company Condé Nast’s Agnes Chu on Vanity Fair, Starbucks and the value of inclusive stories Agnes Chu President, Condé Nast Entertainment Fashion designer Prabal Gurung on a golden moment for the Asian Pacific diaspora Prabal Gurung Fashion designer; Co-founder, Gold House Janet Yang on breaking the rules to bring ‘The Joy Luck Club’ to the screen Janet Yang President, The Academy of Motion Pictures Arts & Sciences JJ Augustavo on artistry, activism and the scourge of gun violence Guest Editor: JJ Augustavo Filmmaker Director Ehsan on learning to make work that’s ‘unapologetically me’ Ehsan Director W+K’s Mimi Munoz on the struggle to break the myth of the ‘model minority’ Mimi Munoz Global culture and operations manager, Wieden+Kennedy Mego Lin on making the visual poem ‘Defy’ in response to anti-Asian hate crimes Mego Lin Cinematographer Filmmaker Byron Atienza on the Paul McCartney project that changed his life Byron Atienza Creative Director Web production by Corey Holmes.

A celebration of creative excellence for AANHPI Heritage Month 2023

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