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CVS Names BBDO Creative Agency of Record

Over the last eight years CVS has transformed from a regional drugstore to a national health-care player, now with 7,000 retail locations.
SP
By:
Shareen Pathak
March 19, 2014 05:10 PM

Drugstore giant CVS Caremark has named BBDO its creative agency of record after a review that began in early January.

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