In their first attempt at creating a mobile app, Nathalie Turton and Lorelei Mathias managed 40,000 downloads and more than 1 million views on YouTube for its demo video. Not so shabby for an April Fool's gag.
The pair was behind the much-blogged-about Google "Translate for Animals" app released last month as a humorous way to promote the search giant's first-ever mobile handset. With a U.K. launch date right around April 1, why not wield a brand as big as Google to make oink, squawk and moo translations into English believable?
The pair?best known as Lolly and Nat?won the U.K. round of the Cannes Young Lions Film Competition in 2008 and, along with the Google work, have collaborated on projects for Martini, Reebok, 3 and The Green Party.