Hispanic Heritage Month 2022
Creative Excellence Showcase

Image courtesy of The Community and TikTok. Updated on September 30, 2022

Hispanic Heritage Month 2022
Creative Excellence Showcase

Image courtesy of The Community and TikTok. Updated on September 30, 2022
All month long, Ad Age and our guest editors will be shining a light on the important creative contributions of Hispanic and LatinX talent to advertising and marketing. Their influence weaves through every aspect of the industry, consistently pushing it forward and ensuring its relevance and impact on modern culture and consumers. Adage End Bug

TBWA's Nancy Reyes embraces tough questions for Family Equality

Nancy Reyes (Guest Editor)

CEO, TBWA/Chiat/Day New York

Pabel Martinez asks, '¿Quién Tú Eres?'

Pabel Martinez

Founder, Plurawl; Host of “¿Quién Tú Eres?" podcast

How Burger King rallied millennials around Chicken Fries

Ana Bermudez

Head of Brand Management, 72andSunny

Female colleagues cheer each other on in Travelers' heartfelt campaign

Alexa Padron

Copywriter, TBWA/Chiat/Day New York

Nike honors Latina and Black teens redefining baseball and softball

Will Esparza (Guest Editor)

Co-founder, Chief Creative Officer, Hyphenated

How PepsiCo, P&G expanded storytelling around immigrant and Black lives

Gerardo Ortiz

VP-Creative Director, The Springhill Company

How DC Universe reached Pride, Women's Equality Day and more

Armando Samuels

Creative Director, DoorDash

How one creative's Peruvian roots led to Tide's game-changing marketing ideas

Daniel Lobatón (Guest Editor)

Chief Creative Officer, Saatchi & Saatchi N.Y.

MLB's 'tiny' move that made a huge difference to the Hispanic community

Morris Dávila

Executive Creative Director, Remezcla.

Web production by Corey Holmes.