Nearly every marketer has by now heard of ChatGPT, the OpenAI bot that kicked off the buzz for large language models (LLMs) last fall. But there are other generative AI tools that are equally relevant—or potentially more so—for advertisers.
Text-to-video generation, 3D-rendering of 2D smartphone images in seconds and speech translation with simulated lip dubs—these are a few of the capabilities on offer from some of the lesser-known yet competitively powerful generative AI tools on the market.
Ad Age has compiled a list of six of these tools, co-signed by industry experts who have used them. Read on to learn how these platforms can help marketers, where they fall short and how much they cost to use.