Technology

Creator and influencer trends brand marketers need to know about right now

Universal Pictures' star-studded “Wicked” LA premiere, Artizia’s puffer jacket for pups and Warby Parker’s new glasses collection with Emma Chamberlain are some of this week's creator economy headlines. (Drew Afualo, Emma Chamberlain, Aritzia)
GF
By:
Gillian Follett
November 12, 2024 11:00 AM

Featured Stories

Agencies
Madwell’s closure—what marketers can learn about assessing agency financial risk
Agencies

There are various ways marketers can evaluate their agency partners’ financial fitness.

EL
By:
Ewan Larkin
LR
By:
Lindsay Rittenhouse
Madwell’s closure—what marketers can learn about assessing agency financial risk
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Possible 2025 takeaways for marketers
Possible Conference
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By:
Parker Herren
GF
By:
Gillian Follett
Possible 2025 takeaways for marketers
Google
How Google plans to measure ad campaigns on iPhones
Google
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By:
Garett Sloane
How Google plans to measure ad campaigns on iPhones
Brand Marketing
How brands can get a Met Gala boost, despite this year’s tough economic backdrop
Brand Marketing
AP
By:
Adrianne Pasquarelli
How brands can get a Met Gala boost, despite this year’s tough economic backdrop