Technology

Brands want to collaborate with ‘on the street’ creators—how one influencer agency is responding

Linqia is initially partnering with 50 creators to help brands tap into the popular video category of “on the street” interviews. (Linqia)
GF
By:
Gillian Follett
July 24, 2024 01:00 PM

Featured Stories

Awards
AICP Awards—Apple, Ikea, Doechii among top honorees at MoMA gala

Smuggler was the top production company, while TBWA\Media Arts Lab led the agency pack.

TN
By:
Tim Nudd
AICP Awards—Apple, Ikea, Doechii among top honorees at MoMA gala
Travel
Expedia is downsizing its in-house agency—what to know
AP
By:
Adrianne Pasquarelli
Expedia is downsizing its in-house agency—what to know
Cannes Lions
Cannes 2025—everything marketers need to know about making deals at the festival
GS
By:
Garett Sloane
Cannes 2025—everything marketers need to know about making deals at the festival
Pride Month
SPCSHP’s Nick Cerami on showing up, not showing off, for Pride
NC
By:
Nick Cerami
SPCSHP’s Nick Cerami on showing up, not showing off, for Pride