Technology

Meta begins first Threads ad test

The first format to be tested are image ads that will appear between posts. (Meta; Bloomberg)
AH
By:
Asa Hiken
January 24, 2025 06:52 PM

Featured Stories

Agencies
Madwell’s closure—what marketers can learn about assessing agency financial risk
Agencies

There are various ways marketers can evaluate their agency partners’ financial fitness.

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Ewan Larkin
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Lindsay Rittenhouse
Madwell’s closure—what marketers can learn about assessing agency financial risk
Possible Conference
Possible 2025 takeaways for marketers
Possible Conference
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Parker Herren
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Gillian Follett
Possible 2025 takeaways for marketers
Google
How Google plans to measure ad campaigns on iPhones
Google
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Garett Sloane
How Google plans to measure ad campaigns on iPhones
Brand Marketing
How brands can get a Met Gala boost, despite this year’s tough economic backdrop
Brand Marketing
AP
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Adrianne Pasquarelli
How brands can get a Met Gala boost, despite this year’s tough economic backdrop