Inside the NFL’s revamped influencer marketing strategy to reach Gen Z and diverse fans
For the second year of its “Creator of the Week” program with YouTube and Whalar, the NFL is enlisting creators to produce social content in the days leading up to game day as well as from the sidelines. (Whalar)
The U.S. ad business lost jobs in May for the sixth month in a row. The overall economy added 139,000 jobs, showing modest but relatively steady growth despite worries about tariffs, inflation and recession.