Technology

Walmart hauls in $2.1 billion from advertising while launching ad network

Walmart launched an ad network last year through a partnership with The Trade Desk. (David Paul Morris/Bloomberg)
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By:
Garett Sloane
February 17, 2022 04:59 PM

Featured Stories

Influencers & Creators
How Jools Lebron’s ‘very demure’ viral catchphrase turned into a business model

Jools Lebron sat down with Ad Age after her fireside chat to pull back the curtain on how she’s evolving her approach to brand partnerships.

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Agency Brief
Agency Brief: Martin layoffs, PetSmart’s media agency change and more
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Winners and losers
Marketing winners and losers of the week
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Brand Marketing
Stellantis uses AI to bring back late ‘Imported from Detroit’ ad voice for a new patriotic campaign
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E.J. Schultz
Stellantis uses AI to bring back late ‘Imported from Detroit’ ad voice for a new patriotic campaign