Technology

How Walmart will work with TikTok, Snap and Roku to measure shopping ads online

Walmart is investing in live shopping on its site, as well as building closer ties to Snap, TikTok and Roku. (Walmart)
GS
By:
Garett Sloane
September 20, 2022 03:07 PM

Featured Stories

Accounts in Review
Ikea hires David and Alma following a fiercely contested US agency review
Accounts in Review

The WPP and Omnicom Group agencies will launch creative work for the retailer this fall.

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Ewan Larkin
BB
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Brian Bonilla
Ikea hires David and Alma following a fiercely contested US agency review
Agencies
4As names Justin Thomas-Copeland CEO
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LR
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Lindsay Rittenhouse
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Retail
Why American Eagle is launching its first Substack to court Gen Z amid shopper slowdowns
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AP
By:
Adrianne Pasquarelli
Why American Eagle is launching its first Substack to court Gen Z amid shopper slowdowns
Creativity
McGarrah Jessee is sending thumbs-up trophies to other agencies doing good work
Creativity
TN
By:
Tim Nudd
McGarrah Jessee is sending thumbs-up trophies to other agencies doing good work