Facebook has officially started the search for its highest-level job opening: chief marketing officer.
Facebook’s career site now has an entry about the position as the social network looks for a replacement for current CMO Antonio Lucio, who leaves his post Sept. 18.
“Above all, this executive has demonstrated success managing high-profile brands, with a focus on technology brands,” the job description said. “This person is extremely passionate and energized about Facebook's products and company mission to bring the world closer together.”
It’s a fairly standard job ad, but the challenges for Facebook’s CMO will be anything but routine. The company is in the middle of one of its most tumultuous periods with critics swarming to call out Facebook’s missteps at every turn. Just this year, regulators have dug into Facebook’s business operations. CEO Mark Zuckerberg was called to testify to Congress about anti-competitive practices. There also are civil right groups pressuring the company and its advertisers over claims that the platform is rife with hate speech and disinformation.