The ice cream pints come in seven flavors: Bonus Track Brownie, Cocoa Cream Cookie Dream, Iced Out Orange Cream, Rollin’ in the Dough, S’more Vibes, Syrupy Waffle Sundaze and Tropical Sherbet Swizzle.
“Fans will notice that my sidekick, Dr. Bombay is the name, face, and persona of this brand,” Snoop Dogg said in a statement. “That’s because he’s like a son to me and you always want your kids to be more successful than you are, that’s my goal in building this lifestyle brand—starting with ice cream.”
Dr. Bombay is being sold in 3,500 Walmart stores nationwide and will expand to other retailers such as Winn Dixie, ShopRite, Albertsons/Safeway and Gopuff in the coming months. The pints retail for $4.98, but pricing may vary.
The NFT-branded ice cream comes as interest in the non-fungible tokens has waned over the last couple of years; the floor price of Bored Ape NFTs is currently $57,000, down from nearly $207,000 when Snoop bought his NFT for about $366,000 in December 2021, according to data from NFT Price Floor.