Have you been to a Dunkin' Donuts lately? I have, so I can attest to the fact that this "Saturday Night Live" Dunkin' Donuts commercial parody starring Casey Affleck (the guest host of the weekend's holiday episode) as "real customer" Donny feels very real. Too real. (In fact, I recently experienced something eerily similar to the smoking scene at my neighborhood Dunkin' -- except Donny was a woman and had her small, badly behaved children with her.)
From the accent Affleck affects, this is obviously meant to be a Boston-area Dunkin', but really, it could be any Dunkin.'
Simon Dumenco, aka Media Guy, is an Ad Age editor-at-large. You can follow him on Twitter @simondumenco.