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NBC seeks as much as $25 million for sponsorships of its streaming service

Peacock will include shows like “The Office” and “Cheers,” as well as original programming. (NBC)
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By:
Jeanine Poggi
November 15, 2019 10:30 AM

NBC Universal is seeking about 10 marketers as sponsors for the launch of its Peacock streaming service, with packages costing as much as $25 million, according to people familiar with the pitch.

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