NBCUniversal has promoted Linda Yaccarino to chairman, global advertising and partnerships, giving her oversight of a new data strategy unit, local ad sales, regional sports network sales and the strategic initiatives team.
NBCUniversal has promoted Linda Yaccarino to chairman, global advertising and partnerships, giving her oversight of a new data strategy unit, local ad sales, regional sports network sales and the strategic initiatives team.
Tubi pitches a slate of new ad formats during its NewFronts presentation, plus an app experience to imitate social and an Amazon partnership.