Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Netflix serves up another ad with the tagline "The Entertainment of Today" (that dance-tastic song, by the way, is "Dracula" by Bea Miller), while Sonic Drive-In wants you to know that it offers a lot of drink combinations. And John "Papa John" Schnatter teams up with Peyton Manning to plug Papa John's new Fritos Chili Pizza.

Today's TV Ad Highlights

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New Releases

Top new ads recently aired on national TV

Microsoft Surface: Crowded

Network: FOX

Show: Gotham

Primetime Airing: Oct. 27, 8:09 pm ET

Sonic Drive-In: Calculator Phone

Network: Science Channel

Show: North America

Primetime Airing: Oct. 27, 9:28 pm ET

Crayola: Treehouse

Network: CMT

Show: Steel Magnolias

Primetime Airing: Oct. 27, 8:27 pm ET

Papa John's: Just a Baby

Network: FXX

Show: The Simpsons

Primetime Airing: Oct. 27, 9:49 pm ET

Netflix: The Entertainment of Today

Network: FOX

Show: TMZ

Airing Date: Oct. 27, 4:18 am ET

Most Engaging

Top ads by SpotShare for the past 7 days

Beats Audio: Re-Established 2014

Online Views: 5,466,331

Social Actions: 39,286

SpotShare: 3.20%

Dodge: Brothers: John vs. Horace

Online Views: 1,014,944

Social Actions: 57,009

SpotShare: 2.17%

Chanel: The One That I Want

Online Views: 1,065,181

Social Actions: 31,102

SpotShare: 1.37%

Activision: Gameplay Launch

Online Views: 1,489,112

Social Actions: 18,112

SpotShare: 1.11%

GEICO: Horror Movie: It's What You Do

Online Views: 1,558,887

Social Actions: 12,634

SpotShare: 1.05%

View top ads in real time at iSpot.tv

As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.